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A black Private Studio robe casually thrown across the back of a chair.
Private Studio: Good Hair Club logo.

Private studio

Our story

Launched 03.23.2024, but years in the making.

Private Studio started with one stylist's vision: a salon where independent talent could thrive without losing the sense of belonging.

Private Studio's hair washing stations.

The vision

A Salon, Built for stylists

Private Studio launched in spring 2024 with the goal of creating a space that celebrates and uplifts its talent, while offering a casual luxury lifestyle experience to its clientele.

We deliver what stylists want and need from a salon. From a beautifully designed space their clients will rave about, to functionality during services, and a culture that helps their business grow.

“I dreamt of a salon with community for both stylists and clientele. A space that you could hang out in all day and build a relationship with a salon that goes beyond the service.”

– Kristen Patterson | Founder
Private Studio's hair washing stations.

Our Space

The salon

A blend of California cool meets French minimalist creates the timeless, yet modern aesthetic that is Private Studio.

We believe that every client and stylist deserves to spend their time in a salon that is beautiful, where every detail is cared for. A space that is reflective of the calibre of hair we create.

Our loft studio is an urban oasis located in the heart of Toronto's historic Fashion District. The music is set just right to spill all the juicy details, or indulge in a moment of relaxation.

Silver star balloons scattered across the ceiling at Private Studio.
Large lamp shades emitting a soft yellow light.

More than a salon

We do events

We are passionate about staying on top of trends and love an excuse to get together. Grab a friend and join us for a specially planned night at Private Studio.

Our events are for both stylists and salon lovers and cover everything from beauty to business development.

A Private Studio client showing off her fresh haircut and dimensional, lived-in blond hair colour.
A black Private Studio robe casually thrown across the back of a chair.

What we do best

Our talent

It's about the type of person, not the type of hair.

Our group of independent stylists come from all areas of expertise and have a common goal of elevating the client experience.

Meet our stylists

A bouquet of calla lilies rest on a salon chair at Private Studio's salon space.

Made for Stylists

Chair rentals

Our vision was to create a salon where stylists could thrive in their business independently without losing a sense of belonging.

We developed a tiered rental structure to benefit stylists at all stages of their career. It’s flexible for stylists new to independent work, and offers additional benefits for established stylists looking to grow their business.

“Creating a strong network of beauty professionals who feel valued is at the core of why I created Private Studio.”

– Kristen Patterson | Founder
A pile of white keychains with Private Studio's Good Hair Club logo on them.
A woman wearing a black Private Studio robe.